There are different ways we can work together. I can offer various creative services and/or we can work together as if I were an agency you hire. The agency method is strategic, complete and very goal oriented. It is designed to help you reach goals such as revenue, profit, ROI, awareness, virality, acquisition, funding.
Logo and brand Development – Take a look at my logos page: jwecreative.com/logo-design/
Logo design is a part of brand development, but some people, or businesses, only want a new logo design (or redesign). We can start there and talk about branding after. You will be better served with a brand exploration first (or audit if you already have a system), but we can just start with a logo.
Social Media Content and Creative – If you want to improve your social media or if you are just starting out, we can create anything you like but we need to talk strategy first. The simplest way to understand what you should do right now is to be open minded and post for organic reach (no paid ads, no sponsored deals or collabs), just post and test various types of content that will come from our strategy sessions. I also recommend you start off on your own so we can see what you are comfortable doing by yourself (or with your staff or team). Then the strategy we create can guide what comes next. My social media strategy consultation is free, then you will work on it yourself and we can also arrange for you to pay for creative, depending on your needs. This also has a lot to do with your branding so it’s usually better to do brand audit/exploration, social strategy, creative strategy and then content and campaigns.
All other types of content: product visuals, short form videos, motion graphics and even AI generated content, goes to support the strategy. Without the strategy, you are just putting stuff out there. This is what most people do. You can beat competitors by acting differently.
Other services:
Web Design and Development. I take care of everything from building the website, to setting up hosting and mail servers. I also fix websites, refurbish them and set them up for SEO and now AI answers so they will show up when people ask questions in Google.
Complete Graphic Design Services. For print, web, email design, brochures, flyers, logo designs, internet ad designs, social media graphics and much more.
Video Production. I specialize in multimedia video production which means using bold, colorful graphics and motion design in various formats. I can also create one video and turn it into several social media campaigns, podcast episodes and website collateral for your marketing. Video interviews, talking head, business profiles, documentary-style and short digital ads or 30 second commercials. The trend now is a low-tech, authentic aesthetic that builds trust. It should not be over-produced. People are tired of slick, it’s time to be real. Things change quickly, I’m sure this will change too, so again, be open-minded and let’s test our content, to see what really works, using data.
Animation. I also produce animated content like: videos, social media posts (motion and video carousels for Instagram and LinkedIn) and animated digital ads and email features that grab attention, and entertain your audience.
Illustration. I create characters, mascots and other fun, colorful characters to be used in animation, marketing and promotion.
Copywriting. I have worked for several magazines and newspapers as an editor, I love to write and I have written advertising/marketing copy for corporations, newspapers, magazine editorial, local business and music journalism. I also know how to use ai to create large amounts of copy quickly, but it is rewritten so it still has the human touch.
Large Format. Banners, signage, window graphics, vehicle wraps, printed or painted murals, yard signs for real estate, retail displays and much more.
Print Production – The printing process does not care how cute your Canva or Figma design is, it will not work if it’s not set up properly. I have been building mechanicals and print-ready files for years. I am also a print broker and have worked in print shops. You want expertise in this area, trust me.
Interactive Design – We are fortunate to be using the web and other digital formats with a lot of power and resources. Interactive gives your users, customers, visitors something that feels tactile, you should strive to get people to interact with your content. It will change everything. I can create interactive video, web features and more.